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He posted this on his IG.

I love this. I don’t know if everyone will agree with me but I think his team have done a great job promoting this album on social media. He used to go on shows like TRL to promote it but the world is so different now. They know what people like, going viral with the anxiety video because they know everyone loves Fresh Prince, joining influencers on videos and doing stuff like this. It’s just seems to be getting bigger and although he’s getting a lot of hate still. I can see a lot more positive comments and love, particularly on this barbershop video. It was a good move.

I’m so glad he put this out and that it fits easily with the time length and style of reels/tiktok. The more this kind of flow gets promotion the more I hope he leans in to these types of songs.

You quoting it is exactly what I came here to say. The 20 of us or so who ate up every “freestyle” post Lost and Found became, shall I say, a bit disenchanted knowing he wasn’t turning over a new record. I had to shake my cynicism and say: (a) yes, this is likely a track he wrote, (b) it could be on the cutting room floor or repurposed but (c) he’s not done producing new music this year so I can just relax and enjoy. definitely high quality verses for sure even if something he had in the hopper already.

Whoa, that intro was straight up Childish Gambino. I liked it though.