gosia

China Box Office Weekly (5.21~5.27) Report Firedeep, May 27th 19:30pm (GMT+8) updates: Men in Black 3 Knocks The Avengers Down, Setting New 3-days Opening Record Sony and Will Smith's sci-fi comedy tentpole Men In Black 3 blowed into China theatres Thursday midnight. And after a strong 3M+ yuan midnight performance and an average Friday matinee shows, MIB3 started to pick up with evening. Overally, it collected about 40M yuan on Friday (7th biggest OD, Thursday midnight included), followed by an excellent 65M yuan Saturday (#4 biggest Saturday, only after TF3 112M, Titanic 3D 107M and TA 66M). It also holds well on Sunday (estimated at 50M yuan, also #4 biggest). All after all, the Will Smith film grossed about 155M yuan via its 3 days opening, which means it has officially overtaken the 3-days opening week record from the hand of Pirates of the Caribbean: On Stranger Tides (145M yuan, $22M), which was also the May opening record in China. The Johnny Depp movie opened last May 20th. Debuting very close to our early prediction, MIB3 once again proved the Super Star power of Will Smith. Noting the movie received an average 8.5 rating on Mtime.com and barely no major competition until Madagascar 3 (June 8th), we can expect some solid legs. That is to say, 500M yuan ($80M) total is right in the range, which should comfortably win it a place on the yearly top 10 chart. Losing most of its 3D screens to MIB3, Marvel's the Avengers down about 60% from last week to an estimated 50M yuan ($8M). The super big action flick now stands at about 510M yuan ($81M)after 4 weekends' ran. Movie is looking for a 550M yuan ($87M) end. Weekly (5.21~5.27) Box Office top 5: 1. Men in Black 3 155M yuan ($24.5M) New total: 155M yuan ($24.5M) [10th biggest all time opening] 2. Marvel's The Avengers 50M yuan -60% ($8M) total: 510M yuan ($80.8M) 3. The Three Musketeers 7.5M yuan -70% ($1.18M) total: 32.5M yuan ($5.15M) 4. The Grey 9.6M yuan -40% ($1.5M) total: 25.6M yuan ($4.05M) 5. Titanic 3D 4.0M yuan -60% ($0.63M) total: 975M yuan ($154.5M)

from Jeff's site: http://www.djjazzyjeff.com/2012/05/dj-jazzy-jeff-x-will-smith-x-jaden-smith-x-willow-smith-x-men-in-black-3-premiere/

MIB3 will do just fine at the box office. It's already huge in Russia and is predicted to open huge in China (it will make more money during the weekend than Hancock did the entire time it was screened in cinemas). European predictions are weak but if you look at the enire prediction list you'll see that the other films are about to drop 70-80% from the last week numers. It's the weather factor nothing else. If it won't make nice money in Europe this weekend it will next one. US box office: until I see some verified numbers for Saturday then I'll say if it indeed undeperformed or not. Until then it's really hard to say. I feel like MIB3 is not that type of film you are so keen to see right away at a midnight screening or at first day of the holiday weekend. Pople already know the characters and the story so they might just go see it later on (Saturday, Sunday, Monday). I see no reason why it would be huge in some countries and really weak in others. We have solid reviews, there is a lot of publicity, I constantly see it trending on twitter/yahoo etc. and there is Will. Don't worry. It will definitely not flop.

some box office updates: http://www.deadline.com/2012/05/men-in-black-3-opens-to-1-3m-midnights/

Another video http://beta.hiphopdx.com/index/videos/id.10489/title.will-smith-f-dj-jazzy-jeff-jaden-smith-willow-brand-new-funk--mib3-freestyle

Yeah I saw that. I was hoping to see sources for these European numbers that Hero1 mentioned.

can you post some links to sources of these numbers?

Great interviews with Barry Sonnenfeld http://www.huffingto..._n_1538001.html http://www.khou.com/entertainment/Sonnenfeld-Wife-behind-Will-Smith-MIB-casting-154139925.html

Will and Willow at MIB3 afterparty

Men in Black 3 is trending on twitter in the US. Awesome! Hope it's huge at the box office.

Hot peanuts ???!!! lol

Saw it today at the first screening of the day (lol don't judge me, I was waiting 3,5 years for a new Will Smith movie and I wasn't going to wait any longer). I saw it in 3D IMAX. Even though it was shot in 2D and then converted, the opening scene (when Boris The Animal aka "Just Boris" lol, you'll get it .. escapes form prison) and the time jump scene look amazing in 3D. I had doubts if I wanted to see in in 3D but it was worth it even just for these two scenes. Will and Tommy were great (we already know the characters so don't expect anything knew to see although there is an emotional suprise at the end that involves both of them) but Josh Brolin absolutely nailed this role. What I love about all 3 MIBs is the stuff in the background that you miss when you watch it for the first time and you slowly discover later on so I'll defenately go and see it again. Look out for lil Frank The Pug references in the film (in J's apartment and at the poster in the background in 1969 when the cops stop J's car). Freaking hilarious! Roger Ebert called it the best film out of the 3. I think he was either high when he was writing that or he's just too old to remember how incredible the first MIB was but I do say it's a great film worth your time and money. Go see it! My favourite lil line in the film was "Mr. President drank my milk" (you'll get it...freaking hilarious).

Dude in now in US doing interviews... http://www.tmz.com/2012/05/24/ukrainian-reporter-will-smith-vitali-sediuk-selena-gomez/

Another VIDEO - http://www.huffingtonpost.com/2012/05/24/will-smith-raps-men-in-black_n_1542307.html?ncid=edlinkusaolp00000003

Tommy Lee Jones wants to know about Moscow kiss NEW YORK (AP) — Will Smith may not want to talk about what happened last week in Moscow, but Tommy Lee Jones sure does. The actors met on the black carpet at the premiere of "Men in Black 3" Wednesday night, with Jones twice asking Smith, "How's life in Moscow?" Representatives from Sony Pictures and Smith's publicity team repeatedly told members of the media the star wouldn't be talking about the incident, but someone forgot to tell Jones. A Ukrainian reporter tried to kiss Smith on May 18 at the Moscow premiere of the comedy. Smith pushed him away and slapped him with the back of his hand. Wednesday night, Smith laughed off Jones' remarks, hugging his co-star and calling him "silly." He told Jones what happened in Moscow was "so sad." As they broke their hug, Jones pretended to slap Smith as they turned to talk to separate reporters. The rest of the event was a love fest for Josh Brolin, whose portrayal of a younger Agent K was deemed Oscar worthy. "If Agent K were a real-life person and Josh Brolin gave the portrayal of Agent K that he gave in this movie, he'd be nominated for an Academy Award," said Smith. "It's like people just aren't even going to recognize the level and quality of the acting that he had to do, you know, being this young Tommy Lee Jones. It's just, it's brilliant." Brolin said he never asked Jones for advice, but watched almost all his old movies and the original 'Men in Black' "probably 50 times." "I practiced, I talked to myself, I do all the things that makes my family think I'm absolutely insane, but that's my job, you know?" said Brolin. "Men in Black 3" opens Friday in U.S. and U.K. theaters. http://news.yahoo.com/tommy-lee-jones-wants-know-moscow-kiss-025352474.html

VIDEO!!! http://www.twitvid.com/DH6PS

Will on Ellen - full video http://www.dailymotion.com/video/xr0r3w_will-smith-interview-may-23-2012_fun

lets chill a lil ok? I feel like some of you go a lil too far... "ugly kids" seriously??? let's wait, who knows what happens. let's hope that tomorrow morning we will be talking about Jeff & Will on stage together (MIB3 afterparty). lil steps count too.

Funny but sad at the same time... http://www.youtube.com/watch?v=WtTsWa2SR8k&feature=player_embedded

Will on Ellen - Will Smith Discusses His Kids http://ellen.warnerbros.com/videos/index.php?mediaKey=0_wd9434tj

http://www.youtube.com/watch?v=IWSjoP1OFXM

TODAY 6 PM ET, MIB3 premiere live from NY! http://uk.eonline.co...e-online/316563

http://www.youtube.com/watch?feature=player_embedded&v=rARDh19Td6o

It' s Will and Jada. more pics here - http://www.gettyimages.com/Search/Search.aspx?contractUrl=2&language=en-US&family=editorial&p=will+smith&assetType=image&ep=3#

http://www.youtube.com/watch?feature=player_embedded&v=oV8vjFDVzhk