JumpinJack AJ Posted January 25, 2007 Report Share Posted January 25, 2007 This is hilarious...they better air it. Grocery and Wal-Mart workings didn't flip out when they released the movie Employee of the Month....food chains didn't flip when they released the movie Waiting. It's time some rich, stuck up, white guys who own these restaurants get a sense of humor. -------------- Restaurants Blast Kevin Federline 'Burger' Ad Trade Group Calls Super Bowl Commercial 'Denigrating' Reuters NEW YORK (Jan. 24) - A leading restaurant association has called for the cancellation of a TV commercial featuring Britney Spears ' estranged husband, Kevin Federline, as a failed rap star working in a fast-food eatery. In a 30-second ad for Nationwide Insurance, Federline is shown dreaming he is a rap star but then snaps out of it to face reality -- he's working at a burger restaurant. The commercial is due to be aired during the National Football League's Super Bowl championship on Sunday, February 4, advertising's biggest televised sporting event of the year. Last year's Super Bowl drew more than 90 million viewers. But the National Restaurant Association's Chief Executive Steven Anderson has written to Nationwide saying the ad leaves the impression that working in a restaurant is demeaning and unpleasant and asking the commercial to be dumped. "An ad such as this would be a strong and a direct insult to the 12.8 million Americans who work in the restaurant industry," wrote Anderson, head of the association that represents 935,000 U.S. restaurants. "Developing creative concepts that accomplish the marketing strategies for a product should not require denigrating another industry." But Nationwide spokesman Eric Hardgrove defended the ad, called "Life Comes At You Fast," saying it was designed to be entertaining with Federline poking fun at himself while reinforcing the company's role of meeting the financial needs of consumers. Spears, 25, filed for divorce from aspiring rapper Federline, 28, last November. Federline's debut album has since failed to make a dent in the pop charts, and a number of dates on his U.S. tour were canceled due to lack of interest. "In this commercial we are using a humorous characterization of Kevin Federline's life to encourage others to prepare for sudden changes in their lives," Hardgrove said in a statement. "The intent of the ad isn't to offend or insult the many fine individuals who work in the restaurant industry. The focus of the ad is the element of surprise, not the setting of a fast food restaurant." Quote Link to comment Share on other sites More sharing options...
ash trey Posted January 30, 2007 Report Share Posted January 30, 2007 Ha ha...it just leaked! http://www.liveleak.com/view?i=262951e369 Quote Link to comment Share on other sites More sharing options...
Jazzy Julie Posted January 30, 2007 Report Share Posted January 30, 2007 Thats hilarious, i love how K Fed can make a living out of being a joke now. Quote Link to comment Share on other sites More sharing options...
ash trey Posted January 30, 2007 Report Share Posted January 30, 2007 Yeah dude has no dignity what so ever! :stars: Quote Link to comment Share on other sites More sharing options...
Turntable Posted January 30, 2007 Report Share Posted January 30, 2007 Gotta respecet his hustle :rofl: Quote Link to comment Share on other sites More sharing options...
viber_91 Posted January 31, 2007 Report Share Posted January 31, 2007 Damn!!! I got this song on my mind now, cant stop singing it! Quote Link to comment Share on other sites More sharing options...
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