Super Bowl Becomes Most Watched TV Program Ever

[Ale]

Sunday's showing of "Super Bowl XLIV" became the most-watched TV program in US history. The game drew 106.5 million viewers, destroying all previous Super Bowl records and overthrowing the 27-year-old record held by the final episode of "M*A*S*H," which garnered 105.97 million viewers.

"Super Bowl XLIV" is the first sports program to ever domestically crack 100 million viewers. Granted, the population has grown from when the "M*A*S*H" finale aired, with the TV audience having climbed from 218 million viewers to 292 million. Yet that audience is also much more specialized and segmented in terms of viewing habits. Most broadcast shows struggle to pull ratings that were commonplace just a few years ago.

"It is not surprising that the Super Bowl broke viewing records," said Bill Carroll, vp director of programming at Katz TV Group. "When you have a once-a-year event, particularly suited to HD, with little to no competition on broadcast or cable, while in this economy it's mostly watched from home, with a blizzard on the East Coast, it would be more surprising if the game did not set a record."

The big game was followed by CBS' latest reality show "Undercover Boss," which also scored for the network. "Boss" drew 38.6 million viewers, the biggest post-Bowl numbers since CBS aired the second-season premiere of "Survivor" after the Super Bowl in 2001.

http://www.worstpreviews.com/headline.php?id=16705&count=0

[KevTastic]

But The FIFA World Cup Finals will smash any viewing records worldwide. WOOOOO!

[VIsqo]

It was a great game, Im glad I was one of those millions of people watching it on tv, lol